Commercial Spaces

THE NEW LIVING ENVIRONMENTS

A company’s physical environment communicates a message whether intended or not. Spatial Design does play an important role-an undeniable one indeed. The only question that is raised is whether that conveyed message is carefully crafted to reinforce the brand identity or left unattended to weaken it

“A brand is understood as a sensation of perceptions and the key point to extend those perceptions to the customers is to engage them in living the brand and not just promoting it,” states Helen Brasinika, Principal Architect Designer & Co-founder of BllendDesign & Research Office